Clear visuals for Complex Concepts
Helping companies turn complexity into clarity that connects and converts.
clients
We serve all types of clients from large fortune 100 companies to start-ups. Our services will help any client tell their product story more effectively.





work





services
Engineering Knowledge.
Artistic expression.
Your Product.
PHOTOREALISTIC RENDERINGS
We strive in all we do to make sure your product looks absolutely stunning in a photorealistic render. You have worked hard on your product and our renderings reflect that commitment.
PRODUCT ANIMATIONS
We are diligent about learning your product and it’s features so we can be absolutely sure that your value proposition is clearly communicated in a ‘how-it-works’ video.
PRODUCT ILLUSTRATION
We use the latest NON-photoreal techniques to achieve stunning illustrations that highlight your products unique selling points, features and benefits.
about

Paul McCrorey
Founder
Most visionaries don’t struggle with ideas — they struggle with translation.
The idea feels clear in their head, but when it comes time to explain it to investors, teammates, or customers… something gets lost. The message feels muddy. The excitement doesn’t transfer. And the pitch falls flat.
That’s where I come in.
I help founders and innovators take what’s complex, abstract, or technically deep — and shape it into a single visual that makes people get it. Fast.
It’s not just a sketch. It’s the moment when the idea clicks for someone else — when alignment happens, buy-in shows up, and momentum begins.
I call it the $1M Napkin Sketch. One hour. One visual. Clarity that moves people.
If you’ve got a big idea that’s hard to explain, let’s make it visual — and make it land.